PLATINUM AWARD WIN FOR ADAM MATTHEW

Posted: December 14, 2015

LibraryWorks, Inc have announced the winners of their second annual Modern Library Awards (MLAs), which saw Adam Matthew receive a Platinum award for ‘Popular Medicine in America, 1800-1900' and Honorable Mention distinction for 'Popular Culture in Britain and America, 1950-1975'.

The MLAs were created to recognize the top products in the library industry in a truly unbiased format. According to LibraryWorks, Inc, the MLAs are "a product-review program designed to recognise elite products in the market".

Sourced from the Philadelphia Museum of Art and Library Company of Philadelphia, the Platinum award-winning Popular Medicine in America, 1800-1900 documents the history of ‘popular’ remedies and treatments as well as illustrating the developments of over-the-counter brands and advertising, making it essential for scholars keen to explore the social and cultural history of nineteenth century America.

Unique documents within the collection include posters, broadsides, collectible trade cards and leaflets, health and ‘How To’ guides for homemade cures, and sexual health information – all aimed at the general public rather than medical professionals.

Key themes include:

  • The Thomsonian Movement
  • Homeopathy
  • Hydrotherapy
  • Botanic/herbal medicine
  • Phrenology

Jenny Newman, publisher and MLA program manager said, “It’s hardly a surprise that Adam Matthew scored so well. They’ve been at the forefront of the industry since their company entered the digital market in 2007.”

The Honorable Mention distinction awarded to Popular Culture in Britain and America, 1950-1975 recognises the importance of the documents contained within the collection, documenting dramatic changes in music, politics, fashion, youth culture and society that occurred in the mid-twentieth century.

Highlights include:

  • The renowned Social Protest Collection from University of California, Berkeley documenting reactions to the Vietnam War, campaigns against nuclear weapons and for civil and women’s rights.
  • Original video footage spanning 1950-1975 featuring key personalities from JFK, Elvis Presley and Marilyn Monroe to the Beatles and Rolling Stones.
  • Material from Warwick University regarding the Campaign for Nuclear Disarmament and student unrest.
  • A wide range of Underground magazines including OZ (complete runs of both the Sydney and London publications) and IT; as well as an impressive collection of American fanzines and alternative press titles from Bowling Green State University.
  • A massive, multi-faceted chronology of the period – with embedded articles and images – that helps to contextualise all of the issues discussed.

The full MLA announcement can be found here.

For more information about these or any other primary source collections from Adam Matthew, including a free trial, visit Booth #1014 at ALA Midwinter in Boston or email info@amdigital.co.uk

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